Our Story

Red Earth Run Co. was founded in 2016 at Meskwaki Nation in Iowa. We are a Native family owned and operated company currently located in Seattle, WA. Our mission is to elevate awareness of Indigenous running and runners globally through media, apparel, and events. Red Earth Run Co. emerged from our respect for running, our relationships with Native people, and our passion for supporting social causes in Native communities.

Red Earth Run Co. is not affiliated with any charity or specific charitable cause. Values of reciprocity and generosity guide our work. We also align with principles and practices of social enterprise. Profits from our efforts have supported various Native individuals, groups, and communities. For example, we have provided meals for spiritual runs, assisted with registration fees for Native runners, and hosted community feasts before organized running events. We have also made donations to community causes, including efforts to reduce violence against Native women and support Native youth access to mental health services.